Tuesday, September 5, 2017

Why Long Island Advertising Agencies Should Note Linkedin Native Video

By Rob Sutter


Recently, LinkedIn unveiled its new native video feature, which is a notable addition to be certain. While other social media networks have implemented said feature in some form or another, it seemed like LinkedIn was left out. Fortunately, the largest social media platform for professional now has its own way to let people shoot and post their videos. Here is why Long Island advertising agencies should be able to note it.

It was during mid-July that LinkedIn's native video capabilities were rolled out onto mobile platforms. This isn't a terribly new service, though, as Facebook has been able to utilize it as well. LinkedIn's service works very much the same, as videos can be recorded with mobile devices before being directly posted onto news feeds. Of course, there is much more to know about this new feature and companies such as fishbat can provide insight.

One of the reasons why this feature is important - and your local fishbat Long Island advertising agency - is due to the heightened importance of smartphones. After all, the mobile devices we use on a routine basis play a huge role in our lives. Everything from communication to entertainment can be facilitated with our mobile devices. Simply put, LinkedIn throwing its hat into the video ring is a no-brainer.

Native video on LinkedIn's platform can also result in more B2B success. Many companies have been able to use LinkedIn for this purpose, but others might see challenges in this respect. What this means is that, in theory, a business owner can record footage of their products and services at work. From there, the footage can be posted for others to see. Who's to say that this can't have a positive impact on B2B endeavors?

Are you looking to get more out of LinkedIn? If so, it might be worth conducting further research on native video in general. There's no denying the fact that this is a worthwhile service, regardless of what you have to offer. You simply have to make sure that your offerings have value to other LinkedIn users. By taking the time to learn about native video and how to harness it, you might find yourself using this social media platform more often.




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